Full Job Description
Job Overview
Are you a passionate storyteller with a flair for digital marketing? Amazon, a leading global e-commerce and technology company, is looking for a highly skilled Digital Content Strategist to join our dynamic team in Huntingtown, Maryland. In this role, you will lead content strategy initiatives that resonate with our audience, drive engagement, and contribute to our mission of being Earth’s most customer-centric company.
About Us
Amazon is committed to providing a seamless shopping experience to millions of customers across the globe. Headquartered in Seattle with operations in multiple locations including our vibrant site in Huntingtown, we're at the forefront of technology and innovation. We pride ourselves on leveraging data and insights to inform every content decision we make. With a diverse range of products and services, it’s an exciting time to be part of a team that continuously strives for excellence.
Key Responsibilities
As a Digital Content Strategist, your primary responsibilities will include:
- Developing, implementing, and managing multi-channel content strategies that align with brand objectives and drive customer engagement.
- Conducting comprehensive market research and competitive analysis to identify trends and crafting content that addresses customer needs.
- Collaborating cross-functionally with product marketing, SEO, design, and technical teams to ensure cohesive messaging across platforms.
- Utilizing analytics and performance metrics to refine content strategies, improve user journeys, and enhance overall customer experience.
- Creating and overseeing a content calendar that supports strategic goals while also being flexible to accommodate business needs.
- Managing copywriters, designers, and other content contributors to produce high-quality, engaging content that drives results.
- Staying ahead of digital media trends and emerging technologies to infuse modern approaches into our content strategies.
- Creating guidelines and frameworks for content that remains consistent with Amazon’s unique voice and tone.
Qualifications
The ideal candidate for the Digital Content Strategist position will have:
- Bachelor’s Degree in Marketing, Communications, or related field.
- 5+ years of experience in digital content strategy, preferably within e-commerce or technology sectors.
- Extensive knowledge of SEO best practices, content management systems, and analytics tools (Google Analytics, Adobe Analytics, etc.).
- Strong writing and editing skills with a portfolio showcasing your ability to craft compelling content.
- Proven experience in managing cross-functional teams and guiding creative processes.
- A deep understanding of customer behavior and how content influences purchasing decisions.
- Exceptional communication and project management skills to collaborate effectively with different departments.
- Experience in A/B testing and optimization processes for content marketing.
What We Offer
At Amazon, we value our employees and offer a comprehensive benefits package including:
- Competitive salary and performance-based bonuses.
- Health, dental, and vision insurance options.
- 401(k) plan with company matching.
- Generous Paid Time Off (PTO) and holidays.
- Opportunities for professional growth and development.
- Access to cutting-edge technology and resources.
- A vibrant and inclusive company culture that celebrates diversity.
Work Environment
You will be working in our Huntingtown office, known for being supportive and innovative. The atmosphere is fast-paced yet collaborative, with team members encouraged to bring their best ideas to the table. We strive to create a flexible and inclusive environment where everyone's voice is heard and valued.
How to Apply
If you are excited about the opportunity to make a significant impact as a Digital Content Strategist at Amazon, we want to hear from you! Submit your resume and a compelling cover letter detailing your experience and vision. Highlight how your background and expertise align with the requirements of this role.
Join Amazon and be a part of something big, shaping the future of e-commerce and digital engagement. Together, we can continue to be a beacon of innovation and customer service excellence.
We look forward to welcoming you to our team in Huntingtown!